![]() ![]() Get feedback from your target audience: Consider asking them what they’d like to see in your publication.Some categories/niches on Substack to consider include: Culture, Politics, Technology, Business, Finance, Food & Drink, Sports, Faith & Spirituality, News, Music, Comics, Crypto, International, Art & Illustration, Climate, Science, Health & Wellness, Literature, Fiction, Parenting, Design, Travel, Education, Philosophy, History, Humor and Fashion & Beauty.This can help you to identify topics that are underrepresented or areas where you can add your own unique perspective. is there a gap for this kind of content that you’ve noticed, or an audience that’s being underserved that you can speak to? Look at what other publications in your niche are writing about to see what they may be missing. However, it’s also worth considering why people may want to read your take on the subject, and think of what new angle or approach you can bring to the table - e.g. Research what’s already out there: It’s likely you’re starting a publication because you already have a topic in mind and have something to say.Which topics do you have a lot of knowledge of or experience in? What are you most passionate about? Writing about what you know and care about will help you to create content that’s authentic and engaging, and also keep you motivated, which is crucial if you want to build up your publication over the long term. Consider your expertise and interests: As the saying goes, write what you know.Here are a few steps you can follow to help you decide what to write about: With so many topics to choose from, deciding what area to focus on can be a challenge. (* Here’s a great success story to inspire you.) Whether you’re a seasoned writer or a complete beginner, these should help you to make your foray into Substack a success. ![]() So, to help you to get to grips with the platform and make your content stand out, we’ve created a list of 15 tips for success - covering everything from identifying your target audience to monetizing your content. Getting started with a new platform and putting your work out there can be daunting. Are you thinking about starting a publication on Substack? Substack is a very powerful platform for writers and creators, and starting a publication can be a rewarding (not to mention potentially very lucrative*) experience. ![]()
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